2016 is definitely the year for fast rising star, Humble Smith as the versatile and talented song writer and performer, who’s single “OSINACHI” takes the competitive Nigerian music industry by storm in 2015 signs multi-millionaire deal with one of Nigerian’s giant and bestselling noodles, Tummy-Tummy.The signing which took place in Lagos was witness by media personalities and top executives of the Tommy-Tommy Food Industry, which has it’sheadquarter in South East,Nigeria.

“We decided to sign Humble Smith as our brand ambassador because Humble Smith best represent and understand what the Tummy-Tummy brand stands for, he has the qualities, capacity and potential to take the Tummy-Tummy brand to the next level” Said, the general manager, Tummy-Tummy Foods Industry, MrChijiokeAnumoka.

Humble Smith whose real names are EkeneIjemba also expressed his appreciation and also pledged his full support in taking the brand forward, “I am happy to be identify with one of Nigeria’s best noodles, Tummy-Tummy, it’s a great honor to be its brand ambassador, I assured the brand that this would sure be a turnaround for them, and to my super fans, this is for you, the media, I say thank you, my ever creative and hardworking manager, Bob-Kelly Ovie Williams, you are the best, the entire staffs, management and executives of Tummy-Tummy Food Industry, thanks for finding me worthy of this great opportunity. My family, N-Tyze Entertainment, you guys rocks”. His current single Jukwese is gradually becoming another anthem.